Kupiparnya

An early founder-led attempt to bring a newer online-dating model to Russia. The product targeted young adults aged 18 to 24 and began with market research into successful French dating services: what made their interaction models work, and how those ideas could be adapted for a different audience and culture. As CEO and lead web developer, the work spanned product definition, research, implementation and project management. The project ultimately ended when the funding needed to continue could not be secured, but it provided an early, practical education in taking a consumer product from market thesis to working software.